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From Sales Training to Workplace Safety: Exploring the Diverse Applications of VR Solutions for Businesses

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Virtual reality technology has made a name for itself in recent years, no only in the gaming industry, but in the business world as well. In fact, as the pandemic ends, many companies have decided to create or maintain virtual reality initiatives within their company because of the value they found in its remote work capabilities. Beyond that, there are many diverse ways to use VR technology in a business setting, from sales training to workplace safety, and more. Let's take a look at the benefits and applications of VR technology in the workplace. The Benefits of VR Technology in Business There is an excellent number of benefits that virtual reality has in general. The immersive nature allows users to focus more intently on learning or work and as a result they remember more than they would have outside of an immersive scenario. The memory retention rates of virtual reality users are higher than in traditional learning method. With benefits as great as these from the innate proper...

The Future of an Industry: 5 Articles on Virtual Reality in Construction

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Virtual reality is on the list of top technologies throughout the world, and for good reason. For more than gaming, music events, and education, virtual reality is shaping the way things are done for major industries. Virtual reality in construction, manufacturing and healthcare is helping improve processes, while first identifying why a certain process was developed and why it's no longer necessary or beneficial to the industry as a whole. The construction industry has seen rapid developments in VR technology for construction purposes. Let's get a quick overview of what it really is before getting 5 articles on virtual reality in construction. What is VR in Construction? First, virtual reality is an immersive technology that uses digital rendering to create a virtual environment with which to interact. There are several levels of immersion to virtual reality- from computer games where the user remains entirely aware of their surroundings by using limited immersion tech, to exp...

Workplace of the Future: The Impact of Augmented Reality, Virtual Reality, and Related Technologies

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Extended reality is one of the biggest phrases in the tech world, and for good reason. XR technology is fast growing, and quickly becoming an integral part of the workforce. The impact of augmented reality, virtual reality, and similar technologies are creating the workplace of the future by streamlining standard operating procedures, increasing customer engagement, and automating work previously done by humans. Furthermore, businesses using augmented and virtual reality for training purposes are creating a higher level of productive and efficient employees, enabling them with confidence and better memory capabilities than ever before. The Abilities of AR, VR, and AI Extended reality has many benefits inherent in the technology. For instance, the ability to retain information is heightened because of the experiential way that training and education happens withing a virtual or augmented environment. When put into a simulated environment, the user isn't just experiencing information...

Every Organization Needs an Augmented Reality Strategy

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The ultimate goal of any business is growth, whether in finances, customer engagement, or any other facet of the organization. What every business owner is trying to do is grow the overall awareness of the company. They do this through strategic implementation of niche specific processes that help promote long term success. There are various tools that have been used for decades and even centuries, but right now, there is one tool that can eliminate the necessity for outdated practices- augmented reality (AR). Augmented reality is a comparatively new technology, first hitting mainstream notoriety in the late 2000's early 2010's, almost simultaneously with smart phones and tablets. Snapchat filters, Google Translate, Ikea Place, and Pokemon Go are all augmented reality apps that allow the user to interact virtually in a physical space. They're also excellent examples of how an augmented reality platform can be part of an effective AR strategy to drive business growth and con...

What Are the Current Business Barriers to AR Adoption and What is Being Done to Overcome Them?

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Augmented reality, a subset of extended reality (XR), has become one of the major factors contributing to effective marketing tactics in the business world, not to mention its availability to benefit businesses in other ways. It's an effective tool to improve brand awareness, develop product demos, and 3D modeling. It can also help with ROI projections and help demonstrate best- and worst-case scenarios in business planning. Even with all of these benefits, business owners and operators are hesitant to adopt AR technology into their own business model. This can be problematic because it could halt augmented reality development, AR already being such a big factor in business management. In fact, the global AR market size is expected to grow at a rate of 40.9% from USD 25.33 billion between 2022 and 2030. ( Source ) If businesses stop using AR for regular operations, AR development will stall. It's necessary to AR as a whole for companies to know what it is, how to use it, its pi...

How Virtual Reality Enriches the Roots of the Education Process

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Education began as a necessary exchange or transference of cultural heritage. What was once done as a means of survival became a means of preservation of culture, and then became something entirely new. Culture, while still the root of many educational processes, has taken a backseat as the main driving force of education. Today, educational goals are a little broader in concepts, though no less necessary for our survival- at least the survival of our current way of life. Virtual reality is a newer iteration of an old method of transferring information from one person to the next. While it commonly gained its widespread popularity in the gaming and entertainment sphere, virtual reality also has the ability to deeply enrich the roots of the educational process. Much like books and videos created by knowledgeable professionals and past generations offer valuable insights for students, virtual reality in education is another tool used to transfer knowledge from one person to another. The ...

Current and Potential Uses of AR/VR for Equity and Inclusion

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While not a catch-all for every situation, augmented and virtual reality can create greater equity and inclusion in a variety of settings. The innate capabilities of XR technology have it uniquely positioned to help create a better working, educational, and social environments for everybody involved. Augmented reality development has undergone major changes in recent years due to its rising demand in households, and as the technology gained mainstream notoriety, the desire for more inclusive technology was met, closing the gap between the physical reality of disability, race, and gender. Augmented and virtual reality is an innately inclusive technology that provides an opportunity for anybody interested in continuing education, career development, gaming, and personal improvement, regardless of certain barriers that would otherwise hold them back. How Can AR/VR Provide Equity and Inclusion? The first step, let's define both equity and inclusion. Equity, as defined by the Merriam-We...