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Top 5 Benefits of Using AR for Your Business

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Augmented Reality (AR) has made leaps and bounds from being perceived as an avid sci-fi tech in movies or a tool to enhance gaming - remember the Pokemon Go frenzy? Nowadays, AR is leaving its impact in diverse industries and is becoming an integral part of our daily lives. According to a report  by Global Market Insights, Inc., the AR market size is projected to surpass $50 billion by 2024. Organizations in multiple industries have started to realize the potential of AR and are using Augmented Reality services to transform their customer engagement by offering an interactive, 3D AR experience. Wondering how using AR can benefit your organization? Read this article to learn more about the advantages of using AR services to enhance your business. 1. Create an Engaging Consumer Experience Augmented Reality services offer new creative avenues for businesses to take their consumer experience to the next level. AR acts as a bridge between the physical and digital world. It superimposes